Digital Signage for Retail
It is clear that the traditional tin/paper/wooden signage is leaving this world. The 21st century combines several evolutions (some would say revolutions) that make digital signage not only the most dynamic, flexible and efficient signage and messaging solution for all sizes and types of businesses but also the most cost-effective one.
The steep drop in screen prices, the introduction of modern SaaS solutions for digital signage, availability of broadband and Wi-Fi almost anywhere, combined with the ability to use devices that can be found in any electronics store, such as PC and Android-based devices, have led the retail world – and certainly not only the biggest players in the market – to realize it can step towards adopting this technology.
We must remember: shopping is not only a need; it should also be a pleasant and even fun activity. Digital Signage, especially in its modern and interactive form, can support this concept and enhance the shopping experience.
Examples of use cases include:
- Promoting sales – New arrivals, sales, combined offerings
- Useful information (weather, news, sports results) – Makes the shopping experience more congenial
- General communication – Coming events, Customer Club announcements and so on
- Interactive activities – Polls, surveys, games and more
- Coupons and happy hour dynamic announcements
The dynamic nature of digital signage enables businesses to stay relevant at all times in messages delivered to clients. There is nothing more embarrassing than an outdated message still promoting your business. Digital signage, in general, and NoviSign, specifically, will help your business stay on top at all times.
NoviSign’s system is used by dozens of retail businesses, including one of the largest supermarket chains in Israel. Don’t stay in the former century. Contact us for digital signage in your business.
NoviSign offers a great partner plan for integrators who wish to use a White Label of NoviSign and build their own digital signage business using our SaaS solution. Contact us for more details.