Anchorage Neighborhood Health Center Case Study
Digital Signage Improve Patient Experiences at one of Alaska’s Largest Most Comprehensive Primary Care Medical and Dental Practices
Founded in 1974, the Anchorage Neighborhood Health Center (ANHC) was Alaska’s first health community center. ANHC has since grown to be Alaska largest health community center, serving over 13,000 patients across 52,000 visits in 2016. Their facility consists of 45 exam and medical consultation rooms, 3 medical pods, 10 full-service state of the art dental clinics, a complete in-house laboratory, on-premise pharmacy and patient education facilities. Due to ANHC growth and committed to providing high-quality healthcare, ANHC determined that digital signage was required to maintain their reputation for excellence.
Before finding NoviSign, ANHC was using a cloud-based digital signage software platform that undependable, required high-maintenance, hard to use the web-management console and powered by Windows-based Media players.
ANHC was extremely frustrated with their inability to communicate effectively with patients. “The previous units were generic and had a poorly designed Web interface, low reliability and investment more than 40 hours of labor,” said Mike Lane IT System at ANHC. “Often, players would freeze and we would have to grab a ladder to reboot each player manually.”
After doing multiple digital signage software trials and hardware testing, ANHC upgraded their entire digital signage network to NoviSign. Mike implemented NoviSign’s Digital Signage Software by merely purchasing the software licenses online and purchased mini-Android media players to run NoviSign’s software. Using the facility’s WiFi/LAN network support, all updates to content and the playlists were done online in a manner of minutes, enabling ANHC to broadcast new updates to the screens from any remote location in real time.
Since switching to NoviSign, ANHC has been able to utilize digital signage for to improve the way they communicate with patients and staff. ANHC no longer has to worry about their digital signs not updating, or sections of content are not playing.
For optimal patient interaction, the screens were strategically moved to high traffic locations such as facility entrances, lobbies and waiting areas. On the sign, ANHC is sharing daily notifications, announcements, service promotions, educational videos and slides, seasonal health information and wayfinding directory listings.
Additionally, the signage is being used as a form of entertainment while patients are waiting for their appointments. Mike Lane, from ANHC, reflected on how smooth and enjoyable the digital signage transition was for his staff. “I was able to create a reliable and efficient digital signage solution that could be controlled and maintained remotely.”